Social Media Content Creator

Are you passionate about creating impactful content and amplifying advocacy messages? Join Inua Advocacy and help us boost our reach in supporting refugee rights in Malawi!

Role Overview

• Position: Social Media Content Creator
• Platforms: Facebook, Instagram, X (Twitter), LinkedIn, YouTube, TikTok
• Engagement Type: Individuals, Freelancers, or Media agencies

Key Responsibilities

• Develop and execute a minimum of 3 high-quality posts per week aligned with our advocacy goals and tailored to each platform
• Collaborate closely with our Communication Officer to ensure content is on-brand, aligns with our advocacy objectives, and resonates with our target audience
• Plan, design, and deliver professional, creative, and engaging posts, ensuring they are optimized for each platform to maximize engagement
• Track and measure the impact of all posts using analytics tools to assess performance, including metrics such as:
  • Growth in followers
  • Engagement rates (likes, comments, shares)
  • Overall reach
• Provide monthly reports on content performance, including key metrics and insights with recommendations for improvement
• Enhance Inua Advocacy’s online presence, building awareness and support for refugee advocacy in Malawi

Requirements

• Proven experience in content creation for social media platforms
• Ability to create compelling, visually appealing, and impactful content
• Familiarity with advocacy messaging and social media trends
• Strong planning, execution, and communication skills

Selection Process

1. Initial screening of applications
2. Top 5 candidates will submit a proposed work plan based on the Malawi Refugee Guide
3. Final selection based on work plan quality and competitive pricing

How to Apply

Send the following to info@inuaadvocacy.org by January 15th, 2025 at 4:30 PM:

• 30-60 second reel on refugees in Malawi
• Your portfolio
• Proposed fee structure